A “wake you up” manifesto and plant-based lifestyle plan to buck the system that keeps us fat, sick, and tired—from the Badass Vegan.
As John Lewis, aka “The Badass Vegan,” says, when most people meet him, vegan isn’t the first word that comes to mind. He’s six-foot-six, African American, with the build of a guy who played Division I college basketball. Not bad for someone who hasn’t had any animal protein in fifteen years.
Lewis became a plant-based eater when he saw how the conventional American diet was utterly failing his community. As he describes, heart disease, type 2 diabetes, high blood pressure, and chronic pain are killing Black people faster than any gun. The issue of food injustice is huge and complex, but as Lewis tells his strong community of followers, one solution is simple: Wake up now and do better in your own life. Want to give the middle finger to the processed food and pharmaceutical industries that are keeping you fat, sick, and tired? Go plant-based.
Badass Vegan offers an irreverent and eye-opening four-part master plan to help readers shift their mindset and enjoy the massive health benefits and pure pleasures of a plant-based lifestyle. Lewis demystifies going vegan and makes it realistic—even if you’re intimidated by a whole avocado (Lewis once was, too)—with rock-solid advice on stocking a pantry, getting your nutrients, building strength, shedding excess weight, and ultimately creating sustainable change for a lifetime of health. Complete with 75 recipes for delicious food that’ll keep you motivated, from Jack U Up Street Tacos to Cucumber Watermelon Smoothies and Kimchi Nori Maki Rolls, Badass Vegan is a timely and profoundly needed manifesto for living a life with a lower risk for disease and making a positive impact on the world.
About the Author
John Lewis, aka “The Badass Vegan,” is a health advocate and activist for the wellness of all living beings. After struggling with his weight as a kid and struggling with the violence that surrounded him in Ferguson, Missouri, Lewis played Division I basketball at Harris−Stowe State University, earned his MBA from Nova Southeastern University, and finally went plant-based in his twenties and created the Badass Vegan to help others do the same.
“John Lewis, the Badass Vegan, shares his name with one of the greatest civil rights activists and leaders of our time. Like the late John Lewis, the Badass Vegan, is leading a similar charge and fighting for healthy results in our community. He uses his easy style of conversation and wit to help convince even the staunchest critic to look at the positive benefits of trying a plant-based lifestyle without being a “corn” ball…Lol.” -Cedric the Entertainer
“Holy sh*t! I lost my mind with this book. It made me feel empowered, excited, mad as hell, and fired up all at the same time. In the end, it's so clear -- it's time to break free from the broken system and reclaim your health with delicious food and the power of the fork. Grab this book today and let's make it happen!” -Will Bulsiewicz, MD, author of the New York Times bestsellers Fiber Fueled and The Fiber Fueled Cookbook
“John Lewis is a steadfast warrior for food justice, a powerful (and sometimes hilarious) voice that cuts through the noise. And this book is full of that much needed voice—incredible heart, passion, and, of course, totally irresistible recipes. I love it!” -Joanne Molinaro, author of the New York Times bestselling The Korean Vegan Cookbook
“John Lewis is the real deal. With a thousand watt smile and an empathetic heart, he guides us on a path to becoming a badass vegan ourselves, feeling equipped to change the world for the better. If you are ready to elevate your vibe, and your life, this is the book that will inspire you.” -Robert Cheeke, coauthor of the New York Times bestselling The Plant-Based Athlete
“This book will light your mind on fire and take you higher than you ever thought possible. It’s time we understand food as an equity issue, but it’s easy to change with these delicious recipes and John as your guide. This is the book that I want to put in the hands of every single person I know.” -John Salley, activist and former NBA player
“I love the empowering message in Badass Vegan—and these recipes will make anyone hot for vegan food. Read this book and grab the life you want with both hands.” -Lauren Toyota, bestselling author of Vegan Comfort Classics: 101 Recipes to Feed Your Face and creator of hot for food
“This book gives you the essential tools to jumpstart your way to a strong and healthy body and mind. Get inspired, get in the kitchen, and get cooking!” -Kevin Curry, author of Fit Men Cook
“One of the things I love and respect most about Badass is his humorous approach to motivating others. He is an inspiration to me in many areas- his plant-based advocacy, his example of personal fitness, his entrepreneurial creative savvy, but most of all, John is just a good dude who is a blessing to know and brings a positive uplifting force to all he does." -stic of dead prez
“This completely eye-opening book should be required reading. It doesn’t pull any punches in describing the forces that set people up to fail. But Badass Vegan shows us another way—one that is wicked good for our taste buds, our health, and the planet.” -Derek Sarno and Chad Sarno, authors of The Wicked Healthy Cookbook